Library/What's Kalshi's Revenue? Analyzing All 203 Million Trades on Kalshi.
BusinessAnalysis

What's Kalshi's Revenue? Analyzing All 203 Million Trades on Kalshi.

Sam Schneider·March 12, 2026·Substack
kalshi’s fee structure turns prediction markets into a poker rake, not a sportsbook

Why It's Worth Reading

Data-driven analysis of Kalshi's business model using all 203 million trades across $41.7B in volume. Reveals that Kalshi functions more like a poker rake than a sportsbook, charging fees via the formula fee = 0.07 × C × P × (1-P), which incentivizes trading near 50% probability. Key finding: sports comprise 82% of total volume, making Kalshi functionally a sports betting platform despite its CFTC-regulated derivatives positioning. Includes clear explanations of order book mechanics, binary contract pricing, and the regulatory framework (clearinghouse structure, no-action letters) alongside original data visualizations of volume distribution and resolution patterns.

Some technical background helpful

Concepts

Platforms mentioned: Kalshi, Polymarket, Robinhood, DraftKings, FanDuel

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